MCET Tutors ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy describes how we collect, use, store, and share your personal information when you visit our landing page, submit booking requests for our VCE Science Trial Classes, or interact with our digital advertisements (including Facebook/Meta Ads and Google Ads).
1. Information We Collect
We collect information that you voluntarily provide to us when you submit forms on our website, including:
- Parent/Guardian Contact Details: Full name, email address, and mobile phone number.
- Student Program Selection: Selected school year level (e.g., Year 9 - 12) and target VCE science subject (Chemistry, Biology, or Physics).
2. How We Collect Information
We collect information in the following ways:
- Lead Forms: When you enter details in our book trial class form.
- Cookies & Tracking Pixels: We use analytical cookies and tracking pixels (such as the Meta Pixel and Microsoft Clarity) to understand how you interact with our landing page and to optimize our advertising campaigns. These tracking systems gather metadata, session logs, and conversion events.
3. How We Use Your Information
We use the collected information for the following purposes:
- To schedule and organize your child's free 60-minute VCE Science Trial Class.
- To contact you via phone, SMS, or email regarding trial bookings, schedule changes, or academic enquiries.
- To personalize and run retargeting digital advertising campaigns across Meta (Facebook/Instagram) and Google networks.
- To analyze site usage and behavior to improve landing page layouts and page speeds.
4. Data Storage and Third-Party Disclosures
We protect your data and do not sell, rent, or trade your personal information. To operate our lead management systems, your data is processed by the following verified third parties:
- Systeme.io: We forward lead contact details (first name, surname, email, and phone number) to our contact database in Systeme.io using secure API connections for communication management.
- Meta Platforms (Facebook Pixel): We use Meta's tracking pixel to measure the effectiveness of our Facebook advertising campaigns.
- Microsoft Clarity: We use Clarity tracking to study user heatmaps and browser interaction logs.
- Local SQLite Engine: All submissions are stored on our secure VPS server for backup purposes.
5. Opt-Out and Your Rights
You have full control over your personal data. You have the right to request access to the information we hold about you, ask for corrections, or request complete deletion of your details from our systems at any time.
To opt out of promotional messages or request data removal, please contact us at: sabey.mcet@gmail.com.
You can also control cookie-based tracking by adjusting your internet browser settings or using opt-out features provided by the Digital Advertising Alliance.
6. Changes to this Policy
We may update this Privacy Policy from time to time to reflect modifications in our systems, compliance regulations, or advertising platforms. We encourage you to review this page periodically to stay informed.
